CROCMEDIA is thrilled to announce the appointment of Sam Bingley as its new chief commercial officer.
Bingley, 38, will assume the role of Crocmedia’s commercial head after spending the past 18 months as general manager of business development at Melbourne Racing Club.
He brings a wealth of knowledge and experience to the role and will boost Crocmedia’s ever-expanding sales team across its radio, television, online and stadium assets across sport and entertainment.
He’ll also work closely with Crocmedia’s activation and events business and other national interests.
Bingley previously spent over five years at Southern Cross Austereo, where he finished as Melbourne Agency Sales Director.
His role also included overseeing sales of Triple M football.
Crocmedia chief executive Craig Hutchison said it was an extremely exciting appointment for the business.
“Sam is the perfect fit for our team and it’s a significant coup to have him head up our sales division,” Hutchison said.
“He is a highly respected sports and media figure in Melbourne who will bring great expertise, perspective and insight to our client base across the country.
“We are really enthused about Sam leading a sales team that is really blossoming at a time when content marketing in sport has never been more exciting.
“We are thrilled that he’ll be joining the ride for the next phase of our growth.” Bingley said he was delighted to be joining Crocmedia.
“Having watched Crocmedia grow over the last few years I can’t wait to join the team,” Bingley said.
“The Crocmedia footprint now reaches the entire country, so it’s going to be a thrill to be involved in such a dynamic and exciting company.”